COVID-19 update: All of New Zealand is now at Orange. More information.
BackProgrammes and courses
- Programmes and courses
- Search for a programme
- Search for a course
- All programmes
- Student Information Books
- Short courses
- Semester and examination dates
- Academic progress monitoring
- 2022 Programme guides
- Why choose Massey?
- Academic Advice
- Planning your study
115.768 Marketing Analysis and Strategy (15 credits)
A study of marketing strategies, practices and analytical methods, including a range of marketing tools, techniques and research methods.
Note: You may enrol in a postgraduate course (that is a 700-, 800- or 900-level course) if you meet the prerequisites for that course and have been admitted to a qualification which lists the course in its schedule.
|2022||Semester Two non-standard||Block||Auckland Campus|
|2022||Semester Two non-standard||Distance|
|2022||Summer School non-standard||Block||Auckland Campus|
|2022||Summer School non-standard||Distance|
Page authorised by Director, Student Administration