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156.233 Marketing Research (15 credits)
A study of the collection, analysis and interpretation of marketing information for the purpose of managerial decision-making.
Requirements 
Offerings
| Year | Semester | Mode | Location |
|---|---|---|---|
| 2022 | Semester Two full semester | Internal | Auckland Campus |
| 2022 | Semester Two full semester | Distance | |
| 2022 | Semester Two full semester | Internal | Manawatu Campus |